Oct 6
2009

Damn Small Poker Interactive Widget Now Available to Income Access Affiliates

by Janice Scrim

Income Access is pleased to announce that the Damn Small Poker™ (DSP™) interactive poker widget is now available for affiliates to incorporate into their sites. This poker widget is designed to help affiliates refer and convert players by offering an application that increases interaction. This announcement comes after Trebax Innovations announced the successful integration of this patent pending platform with Income Access.

Now with Damn Small Poker, a mini poker application can be launched in a banner directly on affiliate sites, and players can play each other in free play and advertise cash bonuses on operator sites.

“Part of our corporate mission is staying at the forefront of industry developments, and the integration of the Damn Small Poker platform reflects this determination,” said Nicky Senyard, CEO of Income Access. “It’s about providing operators and affiliates with the tools they need to develop their businesses, as these resources become available. When we get our hands on revolutionary platforms like this one we know we can provide our network of operators and affiliates with an edge that puts them ahead of the competition.”

Four merchants are currently registered to use the tool: Centrebet, Poker Heaven, Paradise Poker and Sportingbet. Affiliates interested in acquiring this new platform can now integrate the Damn Small Poker tool. Affiliates can also view a tutorial video that explains how the Damn Small Poker creative works, converts and how to generate a tracking code.

“The goal of the Damn Small Poker platform is two-fold: to provide affiliates with revolutionary tools that empower them to build their businesses and increase their bottom line, while presenting operators with a vehicle that leads to increased acquisitions, better leads and great relationships,” said Alexander Wheldon, CMO at Trebax Innovations.

Damn Small Poker™ is part of Trebax’s Damn Small Games™(DSG™) platform, providing a collection of traditional gambling games that integrate into affiliate advertising networks to acquire and retain new players for casino and gaming operators.

About Trebax Innovations
Trebax Innovations is the category-defining player acquisition strategy leader and provider of best practices expertise for gaming brands around the world. Trebax Innovations helps online casinos and gaming operators leverage their brands and gain increased engagement through innovative software solutions, thereby increasing acquisition growth and improving their reach and scope. Customers rely upon Trebax Innovations to supply engaging marketing techniques and automate and measure programs that generate revenue. Trebax Innovation Ltd. is headquartered in London, UK with an office in Toronto.

About Income Access
As a leader of the iGaming industry, Income Access is dedicated to providing solutions that are responsive to the needs of this sector. A commitment to innovation and customization has allowed Income Access to partner with over 80 operators across all gaming verticals. The integrated marketing solution includes (1) award-winning affiliate software, (2) an affiliate network with over 18,000 members, (3) affiliate management, (4) search engine marketing services, (5) online marketing development, and (6) media buying. Income Access tailors its services to meet the specific needs and goals of its clients. Income Access works with the most trusted names in online gaming, including Ladbrokes, Victor Chandler, SportingBet, Jackpotjoy, Centrebet and Bingo.com.

CONTACT INFORMATION
Nicky Senyard
Income Access
514-849-8595
www.incomeaccess.com
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